Saturday, March 17, 2012

Zoya Nail Polish announces Summer 2012 Collections: Beach and Surf

Announcing Summer 2012 nail color by Zoya!
BEACH and SURF dive into the color...

New nail color - coming soon to a salon near you and!

Summer 2012 is going to be a super stylish season for nails with the latest offering of nail polish collections, Beach and Surf, from the new color of fashion, Zoya! This new splash of color, designed by the Zoya color experts, is kissed by sea and sand translating beautifully onto the nail in the famous, full-coverage Zoya formula.

Dive into the creamy shades of the Zoya Beach Collection or the shimmering sea foils of the Zoya Surf Collection. The choice is yours – this color palette is sure to be a splash!

Zoya BEACH Collection

  • Reagan (ZP614) - deep cerise pink cream
  • Lara (ZP615) - vivid cerise pink cream
  • Shelby (ZP616) - soft pinky pink cream
  • Arizona (ZP617) - soft coral orange cream
  • Tracie (ZP618) - sea grass metallic
  • Wednesday (ZP619) - soft aqua cream
Zoya SURF Collection
  • Rory (ZP620) - lotus pink foil metallic
  • Carly (ZP621) - thalia purple foil metallic
  • Kimber (ZP622) - magenta pink foil metallic
  • Myrta (ZP623) - coral orange foil metallic
  • Meg (ZP624) - mermaid green foil metallic
  • Zuza (ZP625) - aquamarine foil metallic
Zoya is the new color of fashion... 

The Zoya BEACH and SURF collection was designed and inspired by resort runways and tropical get-a-ways.

Ultra long-wearing, glossy nail lacquers by Zoya are free of harmful industrial chemicals like toluene, camphor, formaldehyde, resin, dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Find Zoya BEACH and SURF as well as over 300 other ultra high-fashion Zoya shades at As always, each and every Zoya color is made for women so we name them after women.

BEACH and SURF by Zoya - 12 new colors - available April 1, 2012

Sug. Retail $8.00 per 0.5 fl.oz. bottle (US)

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Friday, March 16, 2012

Zoya Emme in Woman's World Magazine

Zoya Nail Polish in Emme is a universally flattering soft metallic pink with a hint of champagne shimmer to make it ultra wearable. It's a great color to try that will go with everything and make your hands looks lovely this Spring.

Women's World Magazine mentions it as one of it's pale, pearlized favorites!

Zoya is the new color of Fashion!

Share the Love: Zoya and Qtica Fairies show you how...

It's Easy to Share the Love! 
Zoya releases How to Share the Love Video!

The Zoya and Qtica "Share the Love" (STL) Customer Rewards Program is a great way to 'pay it forward" and help your friends and family save $5 off their first Zoya or Qtica order. With the launch date right around the corner (3/19/12), we put together a video to demonstrate exactly how the program works...
To learn more about this new exciting program, visit the "Share the Love" page on or

Zoya is the new color of Fashion!

Zoya is on Pinterest - join our community board

Love Zoya Nail Polish Swatches? Join Zoya on Pinterest.  
Our fan friendly nail polish swatch board is open for you to nail polish images in. Plus, we have additional boards on many other topics  - including our latest collections, holiday and office looks (feel free to repin us).

Zoya is the new color of fashion!

Thursday, March 15, 2012

Layered tips by Lacquer Ninja using Zoya Bevin and Opal!

Looking for a great green combo?
Zoya Bevin with Opal layered over it = beautiful.
Lacquer Ninja

Zoya is the new color of Fashion!

Zoya Nail Polish at Mercedes Benz Fashion Week and New York Fashion Week: FW12

Mercedes Benz Fashion Week and New York Fashion Week
Fall/Winter 2012

Art of Beauty: 
Zoya Nail Polish and Treatments, Qtica Sponsored Shows and Presentations

Click on the designers name for details on each show.

Thursday, 2/9

MANICURIST LEAD: Sunshine Outing

DESIGNER: Cynthia Rowley
ZOYA COLOR: Dea, Cynthia, Christina

Friday, 2/10

ZOYA COLOR: Custom Color designed with Peter Som and named for his muses.
(Audrey – pale pink on fingers, Evvie – slate green on toes, Katherine – plum nail gloss: not on models)
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing

DESIGNER: Yigal Azrouel
MANICURIST LEAD: Cinnamon Bowser

Saturday, 2/11

DESIGNER: Rachel Zoe
ZOYA COLOR: Avery topped by Amminah
MANICURIST LEAD: Sunshine Outing

DESIGNER: Erin by Erin Fetherston

Monday, 2/13

ZOYA COLOR: Custom Color
(Carmen, Snow White – custom blended with Farah to make an ivory for moons)
MANICURIST LEAD: Cinnamon Bowser

MANICURIST LEAD: Cinnamon Bowser

DESIGNER: Marc Jacobs
ZOYA COLOR: Cho and Farah

DESIGNER: Bibhu Mohapatra
ZOYA COLOR: Custom Color designed with Bibhu Mohapatra and named by him
(Rekha – red, Zeenat – pewter, Parveen - champagne)
Red color worn on one hand only as an ode to Bibhu’s heritage (his Mother’s look).
Exclusive Media samples were made available backstage.
MANICURIST LEAD: Sunshine Outing

Tuesday, 2/14

DESIGNER: Marc by Marc

MANICURIST LEAD: Cinnamon Bowser

Wednesday, 2/15

DESIGNER: Whitney Eve by Whitney Port
ZOYA COLOR: Zoya Kristen with two coats of Maisie layered over it.
MANICURIST LEAD: Sunshine Outing

DESIGNER: Joanna Mastroianni (dedicated to Zelda Kaplan)
MANICURIST LEAD: Cinnamon Bowser

Thursday, 2/16

DESIGNER: Calvin Klein
ZOYA COLOR: Qtica Cuticle Cream only
MANICURIST LEAD: Sunshine Outing

Zoya is the new color of Fashion!

Wednesday, March 14, 2012

Super Video Beauty Review with Swatches - Zoya True and Fleck Effect!

We just love Uppiebeads59...
We think Tammy is lovely and amazing!

To follow is her detailed review of Zoya True and Fleck Effect for spring 2012.


Zoya is the new color of Fashion!

Zoya Green Nail Polish roundup by Concrete and Nail Polish

The editors of Concrete and Nail Polish, April and Ashley, are fun, timely and heck, they post really good swatches - what's not to love about this nail polish blog? 

Check out this Green Nail Polish posting featuring Zoya Opal, Holly, Apple, Rina, Shawn, Bevin, Mitzi (matte), Edyta and Envy.

St. Patricks Day has never been so stylish!

Zoya is the new color of Fashion!

Zoya True and Fleck Effects - Manicure Monday!

Such a lovely Spring like day here in the north east... 
time for a little Spring Nail Polish from Zoya!

Zoya is the new color of Fashion!

Share the Love Rewards Program

Introducing the Zoya and Qtica "Share the Love" Customer Rewards Program!

Sharing the Zoya and Qtica Love Pays Off...

"Share the Love" is free and it's easy to participate. Everyone is rewarded. Simply share your favorite Zoya and Qtica product links with friends, family, coworkers and followers to gain valuable "Love Points" that can be redeemed for instant savings. 

Now it's not only nice to share your favorite nail polish color or secret to growing long, strong beautiful nails but also profitable!

This exciting new program launches on Monday, March 19th 2012, so now is a great time to start planning who will be on your "Share the Love" list. Why not start earning rewards spreading the word about award winning Zoya and Qtica products? It's all about "sharing" - now that's something you can really feel good about.

To see exactly how this exciting new program works, visit the "Share the Love" page on or

We have had a few questions...
Below is an image to demonstrate how your account rewards area might look.

As you can see, how you redeem your "Love Points" is entirely up to you. In this case, a point value of 375 can be split into 3 - $5 OFF coupons or 1 - $10 OFF coupon. With either option, you will still have 75 points saved in your "bank" to build upon for future coupons. This way, you can be more flexible with your order size and the amount you would like to spend. It is meant to benefit both frequent buyers and those who like to "save" points to place a larger sized order.

Tuesday, March 13, 2012

Real Beauty - Spring Nail Polish: Zoya Pippa and Barbie

Zoya Pippa and Barbie have been named by Real Beauty in a recent Spring Nail Polish story as great budget buys under $10. At just $8.00 each (US), Zoya Nail Polish is a luxury we can all indulge in to put a little spring in our step.

Zoya is the new color of Fashion!

Monday, March 12, 2012

Zoya is really instyle - really InStyle!

Zoya is In Style

as in InStyle (US)- the magazine
the one about fashion, beauty and style!
3 times this month in fact.
Zoya is the new color of Fashion!

Qtica Natural Nail Growth Stimulator - Get your nails ready for Summer Color Season!

Zoya Nail Polish needs a beautiful nail foundation to look it's very best - are your nails ready for great color?

Do you need a little help to get ready for Summer nail polish season?
Get Qtica Natural Nail Growth Stimulator and Get Results... FAST!

Grow Nails Fast,
Grow Nails Strong...

Visit today to order online... Have better nails by April - no foolin'
$20.00 (US) - 0.5oz bottle

Read reviews of Qtica Natural Nail Growth Stimulator
  • Check out the incredible product reviews for this great nail growth and nail repair product on the Ulta site where it can also be purchased.
  •  Makeup Alley also has a few reviews to help you decide if it's the product for you."I bought this a few days ago. (1/26/2012) and used it right away. I did one coat of just the Qtica and let it be. Later that night I decided to lightly press on my nails, just to see if one coat does anything. I was SHOCKED!! I have always had very weak, brittle nails that peel and chip. But I actually got some resistance. I haven't seen any growth, but its only been two days. I'll update again soon! I love this stuff so far! **Update**(1/31/2012)I love this stuff. I notice a HUGE resistance difference when I lightly press on them. I have noticed my nails growing slightly faster. And I like that, since my nails grow extremely slow." lisaxlove on 1/28/2012

Nail Polish Collection Flashback - oldie but goodie: Zoya Glamsicles

...just had to post this.

Zoya Glamsicles is a collection that was released way back in 2005 but spoke to this fairy today and asked to be posted. Thanks to the The Edge of Sanity of the posting way back when...

If you are a fan of the recent Zoya Fleck Effect Trio this group of color is probably perfect for you! 

Good News!
Four of the six original sparkly sheer color glazes are still available online...

Southbeach Ice - No longer Available
Vegas Freeze - No longer Available
OC Cooler 

$8.00 ea (US)

Spring into the Season with Blooming Color!

Pick Your Own Bouquet of Zoya Color

The coming of spring means warmer weather, budding flowers and color, color, COLOR! To help you transition from winter to spring, we’re making it easier to freshen up your Zoya Nail Polish wardrobe.

With the purchase of at least 3 Zoya Nail Polish colors of your choice, you will receive any 3 FREE*.

Now through Wednesday, March 14th 2012 11:59pm EST, ONLY.  

  1. Add at least six (6) Zoya Nail Polish colors of your choice to your shopping cart.
  2. Enter code: SPRING3 into the coupon code field in your cart and press "Apply Code".
  3. Complete Check-Out Process, Review, Submit Order and watch your Zoya Collection Blossom!
*Terms & Conditions
This promotion is valid online only at in the Continental United States only (Shipping and processing fees apply). Limit one promotion per account and household. Orders with promotion codes are not eligible for returns or exchanges. We are not responsible for incorrect addresses or credit card entry errors. Nail polish colors and code must be entered at the time of purchase. Please allow up to 2 weeks for shipping if volume warrants it. Not valid with any other coupons, codes or promotions.

Zoya is the new color of Fashion!

Zoya Nail Polish - See the ads this month in Lucky and Teen Vogue!

Gorgeous Zoya color!
See the ad in this months Lucky and Teen Vogue Magazines.

Honestly beautiful color in six amazing long-wearing hues for Spring 2012.
Model is wearing Zoya Bevin.

Zoya is the new color of Fashion!

Sunday, March 11, 2012

Got Green?

It's Easy Being Green with Zoya Nail Polish!

With St. Patrick's Day right around the corner, now's the perfect time
to get into the green scene - green nail polish scene that is.

Choose from over 15 different green nail polish shades in cream, frost, glitter,
matte and metallic finishes - there's a color to complement every skin tone, outfit 

and occasionWith your tips and toes painted in a fashionably festive green
Zoya Nail Polish color, you'll be ready to (sham)rock out in style!

See the rest of the green hues on the Zoya Green Nail Polish page and find
more holiday inspiration on the
 Zoya St Patrick's Day Pinterest board.

Zoya is the new color of Fashion