Friday, February 15, 2013

WWD Features Zoya Color Expert Rebecca Isa Backstage at NYFW

Women's Wear Daily editor Belisa Silva covers backstage at the Zang Toi F/W 2013 runway show during New York Fashion Week (NYFW) - see Zoya Nail Polish featured! Zoya Color Expert, Rebecca Isa, elaborates on the nail look and custom Zoya Nail Polish color collaboration for Zang Toi...

“The iridescence of the shades actually mimic the sheen of the fabrics,” said Rebecca Isa, Zoya’s color designer, adding that the polishes featured “liquid crystal color run,” described as a “subtle, refined” holographic effect. Swarovski Elements, in coordinated shades, were placed atop the nail to finish off the look. “It’s meant to be over the top,” said Isa." - Belisa Silva

See the entire backstage coverage from WWD here


Thursday, February 14, 2013

Happy Valentine's Day From Zoya Nail Polish!

Love at first sight...

Head over heels for this nail art look? Work / Play / Polish used Zoya Nail Polish in Carmen, Zoya Ali and Zoya Sweet to create the funky, striped Valentine's Day manicure. Want to recreate this look or are simply smitten over these soul mate shades? Here's a Valentine's Day present for YOU! 
NOW through 11:59pm EST, 02/27/13 get Zoya Nail Polish in Carmen, Ali and Sweet FREE* with any purchase of $25 or more!  

Code: VDAY13

How it works
1. Add $25 or more of Zoya, Qtica or Qtica Smart Spa products to your shopping bag.

2. Enter Code VDAY13 into the coupon code field in cart and press "Apply Code". (Carmen, Ali & Sweet will automatically be added to the bag) 

3. Complete check-out, review and submit order.

To see a full tutorial on how to get the look shown above, visit Work / Play / Polish here

* Terms and Conditions 
Shipping & Processing Fees apply. Valid online at 02/14/13 through 11:59pm EST, 02/27/2013. Continental US only. Not valid in conjunction with other coupons, codes or promotions. Returns or exchanges of promotional items not permitted. Art of Beauty is not responsible for incorrect addresses, credit card entry errors or errors associated with declined credit cards . Code must be entered at the time of purchase. Limit 1 promotional order per account.


Tuesday, February 12, 2013

Valentine's Day Nail Art: Heart Water Marble with Zoya Nail Polish!

Even if you are not a fan of Valentine's Day, here's a unique 

V-day manicure you will LOVE! 

Zoya Nail Polish in Neely, Zoya Jacqueline and Zoya Sooki were all featured in this vintage-chic heart water marble from Fab Fatale...

"Although this is a Valentine’s Day manicure, I’m not a pink kinda girl… well, pink and hearts together is a bit too girly for me, so I played with a couple of vintage chic colors from Zoya’s Lovely spring 2013 collection. I painted my nails with Zoya Neely, a gorgeous light creme green nail polish, and then used Neely and Zoya Jacqueline, a nude cream nail polish, for the water marbelling bullseye. For the accent nail heart, I used one of my favorite creme reds,Zoya Sooki."

See the entire post and additional images from Fab Fatale here


Monday, February 11, 2013

Skin-Tone Inspired Shades: People StyleWatch Features Zoya Dea!

Nail the Neutral Nail Polish Trend for Spring...

The secret to making neutral nails look effortless and natural, is finding a hue that coordinates with your skin tone. People StyleWatch features Zoya Nail Polish in Dea in the March 2013 issue as a perfect chocolate brown! Creamy opaque neutrals are a bolder way to wear the trend, where a sheer finish makes the look more low-key. Want a more eye-catching effect? Choose a shade that is a little lighter than your skin tone.

Get in shape! Beauty editors recommend almond shaped tips for an on-trend nude nail or rounded, which is always in style. Almond shaped nails will elongate the fingertips where square tips can make fingers seem stubby.

Zoya has a wide variety of shades to coordinate with every skin tone and style! See the entire selection of Neutral Nail Polish shades by Zoya here